Banglalink, a leading mobile phone operator in Bangladesh has signed an agreement with Lotto, a retail brand, offering special discounts its special discounts to its Orange Club members.
Banglalink Orange Club members can now enjoy an exclusive 15% flat discount on Lotto and Lee Cooper’s wide range of products including shoes, sandals, backpacks, leather belts, socks, t-shirts, denim pants, etc. Customers can avail the offer through MyBL app or type “BLOTTO” and send to 5678. Customers will receive a unique code which will help them to avail the discount. Orange Club is the loyalty program by Banglalink that rewards its loyal customers with exclusive deals from leading brands.
Rafiq Ahmed, Customer Life Cycle Management Director, Banglalink, and Kazi Javed Islam, Deputy Managing Director, Lotto, signed the agreement on behalf of their respective organizations recently at Banglalink head office in Dhaka
Rafiq Ahmed, Customer Life Cycle Management Director, Banglalink, said, “Our customers are at the heart of everything we do. As we strive to enhance their digital lifestyles, our strategic partnership with Lotto and Lee Cooper is set to ensure that our Orange Club customers receive unmatched value through exciting discounts and access to top-notch lifestyle products for their everyday needs.”
Kazi Javed Islam, Deputy Managing Director, Express Leather Products Ltd., Licensee of Lotto Italia and Lee Cooper brands in Bangladesh, said, “We are very happy to enter this partnership with Banglalink to bring exciting offers to Orange Club members, who can now enjoy discounts on all products while shopping at Lotto and Lee Cooper. We feel that this partnership will benefit Banglalink Orange Club members by purchasing our quality products which are the leading international sports and lifestyle brands in Bangladesh. It offers the best value for money”.
Taifur Rahman, GM, Retail, Lotto; Shafiqur Rahman Liton, Head of Brands and Marketing, Lotto; Zain Zaman, Loyalty Program Senior Manager, Banglalink; and Md. Mahmudul Hasan, Head of SME, Banglalink were present at the signing ceremony.